About Gold Coast Tree Service
VENTURA COUNTY’S PREMIER TREE CARE CONTRACTOR
Good People Make a Good Business
Mike Sokoloff: (CEO)
Chief Executive Office/Co-Owner and Founder of Gold Coast Tree Service
Mike founded our Gold Coast Tree Service in 1986 initially by servicing friends and neighbors with their residential lawn and garden needs. After many years of working on his own and building a large base of satisfied customers, Mike decided to go into business for himself.
Mike has proven himself as a self-made and self-educated successful businessman in the competitive industry of Tree Care and Maintenance. He has built Gold Coast Tree Service from the ground up to make it the successful company it is today. After more than 30 years in business, Mike is still personally involved in many of the jobs and the training of our staff and field employees, and he will occasionally work onsite.
Having served for many years as a firefighter and having had exposure to various types of heavy equipment, Mike has created new and innovative ways to help make it easier for our field employees to do the excellent job that they do. Mike has had a hand in designing specialized equipment necessary to do a great job. Our trucks are specifically designed and engineered by Mike to facilitate the special needs and requirements for a job well done for all of our customers.
Mario Garcia: (Foreman)
Crew Leader/Climber of Gold Coast Tree Service
Mario has spent a lifetime perfecting his craft as a skilled tree trimmer and climber and is truly the best in the industry. Quality workmanship and his dedication to safe a safe working environment is key to his operation. The safety of his workers, our customers, or passers-by is his primary concern. Mario supervises our crews of up to 15 men to make sure the trees are trimmed according to ISA (International Society of Arboriculture) standards to ensure the correct pruning of trees in order to to enhance the beauty of each specimen and to also minimize the amount of maintenance necessary.
Mario is a dedicated family man who has been critical to the success of our business. He brings with him expertise in all aspects of tree trimming from residential, corporate, to our celebrity clientele. Watching Mario in action as he swings from tree to tree with great agility is in fact, quite a sight to see. Mario is not only a master at what he does; he’s also the best in the business.
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